• Pascal's Chatbot Q&As
  • Posts
  • GPT-4o: Publishers' mistrust of OpenAI, as mentioned in the article, appears to be rooted in several legitimate concerns and past experiences.

GPT-4o: Publishers' mistrust of OpenAI, as mentioned in the article, appears to be rooted in several legitimate concerns and past experiences.

The combination of past practices, economic impact, legal concerns, and the need for greater control over their content usage provides strong justification for their cautious approach.

Question 1 of 2 for ChatGPT-4o: Please read the article "The New York Times and other top news sites block OpenAI's new SearchGPT web crawling bot" and provide your views regarding this statement: "Another theory: Search results these days don't always send users to the websites that worked hard to create the original content. Part of the goal with new AI-powered search engines is to keep users around by showing them summaries. If publishers aren't seeing huge traffic from search engines anymore, why bother allowing their web crawling bots?"

ChatGPT-4o’s answer:
The statement "Another theory: Search results these days don't always send users to the websites that worked hard to create the original content. Part of the goal with new AI-powered search engines is to keep users around by showing them summaries. If publishers aren't seeing huge traffic from search engines anymore, why bother allowing their web crawling bots?" reflects a critical concern from publishers about the evolving landscape of search engine traffic and AI technology.

Key Points and Analysis:

  1. Decline in Referral Traffic:

    • Traditional search engines historically drove significant traffic to content creators' websites. However, with the advent of AI-powered search engines that prioritize summarizing content within the search results, the traffic being referred to original content sites has decreased. This means that users are less likely to click through to the source site, impacting the site's ad revenue, subscription models, and overall visibility.

  2. AI Summarization Impact:

    • AI-driven search engines aim to provide immediate answers or summaries, which can be highly convenient for users but detrimental to the content creators who invest resources in producing detailed content. This reduces the incentive for users to visit the actual site, thereby diminishing the potential traffic and engagement that these sites rely on.

  3. Economic Implications:

    • The reduction in traffic translates directly to economic impacts. Publishers depend on visits for ad impressions, affiliate links, and subscription conversions. When AI systems use content to generate summaries without driving traffic back to the source, the economic model for these publishers is undermined.

  4. Content Ownership and Trust:

    • There's a significant trust issue. Despite OpenAI’s assurances that OAI-SearchBot does not collect data for training AI models, publishers remain skeptical due to past experiences with unauthorized data usage. This mistrust leads to preemptive blocking of the bot to protect content integrity and potential competitive edge.

  5. Strategic Responses by Publishers:

    • Some publishers, like The New York Times, have taken legal and technical measures against such practices. By blocking these bots, publishers aim to safeguard their content from being used in ways that do not benefit them. This move is also a form of negotiating power, pushing AI companies to engage in fairer content use agreements or partnerships that compensate publishers appropriately.

Conclusion:

The statement encapsulates the tension between the utility of AI-powered search engines for users and the economic realities for content creators. Publishers blocking AI web crawlers is a protective measure against the diminishing returns from search engine traffic and a push for fairer content usage practices. The evolving dynamics suggest a need for a balanced approach where AI advancements are leveraged responsibly without undermining the content creation ecosystem.


Question 2 of 2 for ChatGPT-4o: Are the publishers right in not trusting the AI maker mentioned in the article?

ChatGPT-4o’s answer:
Publishers' mistrust of OpenAI, as mentioned in the article, appears to be rooted in several legitimate concerns and past experiences. Here are some key reasons why their mistrust might be justified:

Past Experiences and Data Usage:

  1. Historical Data Collection Practices:

    • OpenAI and other AI companies have historically used vast amounts of data scraped from the internet to train their models. This often happened without explicit permission from content creators, leading to a sense of betrayal and mistrust among publishers.

  2. Ambiguity in Data Usage:

    • Despite OpenAI’s assurance that OAI-SearchBot will not collect data for AI model training, the lack of transparency and detailed guarantees can make it difficult for publishers to fully trust these claims. Publishers fear that even if current policies prohibit data collection for training, future changes in policies or practices might not uphold these promises.

Economic and Competitive Concerns:

  1. Direct Competition:

    • AI-generated content and summaries can directly compete with the original content created by publishers. This competition can reduce the need for users to visit the publishers' sites, thereby impacting their revenue streams from advertising, subscriptions, and other monetization strategies.

  2. Revenue Impact:

    • As AI models provide more detailed and comprehensive answers directly within the search results, the incentive for users to click through to the original articles diminishes. This reduction in traffic can have a significant negative impact on publishers' revenue.

  1. Intellectual Property Issues:

    • There are ongoing debates about the ethical and legal aspects of using copyrighted content to train AI models. Publishers are concerned that their content is being used without proper compensation, which not only undermines their business but also raises questions about intellectual property rights.

  2. Lack of Control:

    • Publishers seek greater control over how their content is used and monetized. Blocking AI crawlers is a way to regain some of that control and push for more favorable terms and partnerships that respect their content and business models.

Current Context and Examples:

  1. Legal Actions:

    • The New York Times, among others, has taken legal action against OpenAI, indicating a serious level of concern and mistrust. These lawsuits typically highlight unauthorized use of content and the potential for economic harm, underscoring the publishers’ need to protect their interests.

  2. Market Dynamics:

    • In a rapidly evolving digital landscape, publishers are wary of any shifts that could disrupt their already fragile economic models. AI technologies, while offering many benefits, also pose significant risks that publishers need to mitigate.

Conclusion:

Given these points, publishers' lack of trust in OpenAI and similar AI companies is not unfounded. The combination of past practices, economic impact, legal concerns, and the need for greater control over their content usage provides strong justification for their cautious approach. Until AI companies can offer more transparent, fair, and mutually beneficial arrangements, this mistrust is likely to persist.